Strong demand, strong economy

Strong demand, strong economy
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BMW Indonesia announced that its Jan-Sep 2010 sales have exceeded the 2009 full year sales volume. The company delivered 929 units of BMW vehicles to its customers in the first nine months of 2010, above the 901 units delivered throughout 2009 and 50% more compared to the same period last year.

“We are extremely pleased with the achievement and bullish about our year-end result. The first nine months have been the busiest period for us in introducing 10 new models in the market. Our new BMW X1 and BMW 5 Series are in great demand, as well as the BMW Gran Turismo,” said Ramesh Divyanathan, President Director of BMW Indonesia.

The X models lead the overall BMW growth with 209 units sold compared to 48 units delivered in 2009, confirming BMW’s leadership in the premium Sports Activity Vehicle (SAV) segment in Indonesia. BMW X5 dominates the sales volume with 108 units, followed by the new X1with 58 units, X6 with 34 units and X3 with 9 units.

BMW Advanced Diesel has started to gain in popularity in the market, and as a result BMW Indonesia delivered a total of 41 units of the new BMW X1 sDrive20d to customers. The recent launch of the new BMW X5 that comes with design modifications, new 8 speed Steptronic automatic transmissions and a completely new engine portfolio will boost BMW’s SAV sales in Indonesia. The three new BMW X5 models – X5 xDrive50i, X5 xDrive35i Executive and X5 xDrive30d – are now available for customers at all BMW authorized dealerships.

During the period, BMW Indonesia registered sales increases for all its models, delivering 397 units of the BMW 3 series (+11.2%), 226 units of the BMW 5 Series (+35.3%), 22 units of the new BMW Gran Turismo and 54 units of the BMW 7 Series (+45.9%). BMW Indonesia has also introduced an additional variant of the new 5 Series, namely the 523i Business at the price of Rp. 788.000.000,- off the road in Jakarta. “Our focus is on sustainable long-term growth and at the same time continuously reducing fuel consumption and CO2 emissions in every unit of BMW we sell in Indonesia. We will expand our BMW Advanced Diesel models and at the same time bring more EfficientDynamics technologies into every model and unit that we sell in the market,” added Mr. Divyanathan.

EfficientDynamics is an integral part of BMW Group’s product substance and corporate philosophy. The EfficientDynamics development strategy, resource-conserving production processes and high social standards of all employees are fundamental highlights of BMW Group corporate philosophy. The commitment has led to BMW Group being ranked “The World’s Most Sustainable Car Maker” six times in a row by the Dow Jones Sustainability Index (2005 – 2010).

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